Since 1987, SRAM has been at the forefront of design and innovation. From changing the cycling world forever with the introduction of the Grip Shift to the latest SRAM Red groupsets, they have undertaken a programme of incremental enhancements, perpetual improvements and revolutionary innovation. When advancements are continuously made to every attribute of every component, the result is an overall performance that is simply second to none.
SRAM Innovations include Exact Actuation, Double Tap shifting and Return2Centre shifters. Professional cyclists such as Lance Armstrong, Fabian Cancellara and Zdenek Stybar all use their components and place their trust in SRAM’s pioneering spirit.
The Pro Gruppo. SRAM RED is the first choice for riders and racers who won’t accept any compromise. The most challenging races in the world have been won on SRAM RED, including the Tour de France, Giro d’Italia and Paris-Roubaix.
Perfection for racers. The perfect group for pro and amateur racers all over the world. SRAM Force delivers all the top features of RED, like the powerful Dual Pivot brakeset, multiple cable routing, and reach adjust of the DoubleTap levers.
Feel like a pro. For your everyday training, long rides on the weekends, as well as an exceptional cyclocross performer, SRAM Rival is the perfect match. With sleek carbon brake levers you have the feel and look of pro components.
The Grand Tours, Spring Classics, dozens of Olympic, World & National Championship titles in 'Road, 'Cross & Triathlon...There exists neither better tests, nor stronger proof of the quality of SRAM Road components. Whether it is SRAM Red, SRAM Force or SRAM Rival – all our components share the same core purpose: to bring precision, durability, and ease of actuation to you in a light, ergonomic, and aerodynamic package that has no match.
First 11-32 cassette on the road. You like to climb long mountain passes, or your local hill, but don’t want clumsy triple cranks on your bike? With the first 11-32 cassette for the road, and our new SRAM Apex compact crankset, you will have a wider gear range than the most popular triple combinations.
